Top 5 Business Apps in South Africa Q4 2023

The fourth quarter of 2023 saw interesting trends for the top business apps in South Africa. Here's a detailed look at the performance of these apps, based on data from Sensor Tower.

Microsoft Teams experienced fluctuations in downloads and active users. Weekly downloads peaked at approximately 27.7K in mid-October but declined to around 3.7K by the end of December. Weekly active users started strong at 154K in late September, reaching a peak of 213K in late October, but saw a decline to about 120K by the end of the year.

LinkedIn: Jobs & Business News showed consistent performance in both revenue and user engagement. The app's weekly revenue ranged from $33.6K to $45.6K, with a peak in late November. Weekly downloads hovered between 13.5K and 20K, while weekly active users remained robust, peaking at 477K in early December before slightly dipping to 410K by the end of the quarter.

MyTelkom saw steady growth in downloads and active users. Weekly downloads ranged from around 10.8K to a high of 23.6K in early October, with an uptick to 15.5K in mid-December. Active users showed a positive trend, growing from 58K in late September to approximately 78K by the end of December.

Zoom Workplace exhibited a stable revenue pattern with fluctuations. Weekly revenue varied from $2.9K to $5.1K, peaking in late November. Downloads saw a decline from 17.8K in early October to around 5.1K by the end of December. Active users also saw a decrease, starting at 296K in late September and ending at 230K in December.

Microsoft Authenticator saw significant activity in both downloads and active users. Downloads spiked to 41.5K in mid-December before falling to 9.5K by the year's end. Active users peaked at 211K in mid-December, with a decline to 171K by late December.

For more detailed insights and data, visit Sensor Tower.